Blog
Why use professional photography for real estate?
-Not all professional photography for real estate is created equal. Learn how to identify the best photos and what to consider when choosing a photographer.
“Skyy Vodka Founder’s Beaux-Arts San Francisco Home and Office to Hit the Market”
-A Beaux-Arts San Francisco home owned by the late founder of Skyy Vodka is such a one-of-a-kind property that it’s unpriced.
From click to close: let Calendly simplify how you connect with leads
-Learn how to sign up for a Calendly account, choose a meeting duration, and include Calendly on your single-property websites.
100 Useful Real Estate Marketing Terms
-Every real estate agent is also a marketer. Here are 100 useful marketing terms and their definitions to get you off to a great start.
Featured on Redfin! “Picture-Perfect Homes: 10 Tips for Stunning Real Estate Listing Photos”
-Check out these 10 tips from expert photographers for how to get stunning listing photos that will enhance its “virtual curb appeal.”
The key to boosting your short-term rental success
-Learn how professional photography can help get – and keep – the bookings coming for your Airbnb, VRBO, or other short-term rental.
Introducing a cozy Virtual Fire edit: our newest free feature!
-Our free Virtual Fire edit is here! Learn more about the cozy fire upgrade in which a fire will added in all of your fireplace images.
Aerial Stills that go above and beyond: Introducing free Aerial Spotlights
-Learn more about our free upgrade that is now offered on every Aerial Stills order: an Aerial Spotlight image that highlights the property.
HDR for real estate photography—good or bad?
-HDR photography changed real estate marketing, but it has its pitfalls. At Open Homes, we use a hand-crafted process to get the best results.
Social 101 Part 4: Create a social content calendar with our free guide for real estate
-Learn about content calendars for social media and get a free template with ideas for your very own social media content calendar.
Social 101 Part 3: Manage your real estate socials like a pro with these best practices
-Use these best practices and strategies to make sure you’re getting more out of your social media efforts.
Social 101 Part 2: Choosing the right social media platforms for your audience
-We’ll explain which social media platforms are most appropriate for your audience, and which post types will work best for your content.
Introducing FREE Vertical Teasers for social media
-We’re offering a FREE Vertical Teaser with every Video Tour or full Aerial Video order for you to use on social media.
Social 101 Part 1: Why social media matters for your real estate business
-Why does social media matter so much, and how can you learn to master it and use it to your advantage as a real estate agent?
Not sure where to start with content? Let us help you create a content calendar
-Not sure what kind of content to post? We’ll give you the scoop on Content Calendars and even provide you with ideas to help you get started!
Elevate your listings beyond the MLS
-Buyers are taking charge of their own home searches. In fact, less than a third of buyers found their homes with the help of a real estate agent.
Plan your marketing like the top producers
-We’re sharing top agents’ tried-and-true timelines so that you can go from start to close as smoothly as possible.
How (and Why!) to Use Instagram Collab
-We’re giving you the low-down on Instagram Collabs – what they are, how to get involved, and why you should be using them!
Ready to unlock the potential of your real estate business?
Book a strategy call with us to find gaps in your marketing and build a game plan for your next listing. We’ll keep it brief, helpful, and tailored to your business.
Schedule your strategy session